{"id":523,"date":"2022-09-23T13:48:51","date_gmt":"2022-09-23T13:48:51","guid":{"rendered":"https:\/\/foodtech.atsautomation.com\/en\/?post_type=case_studies&p=523"},"modified":"2022-10-17T08:35:06","modified_gmt":"2022-10-17T08:35:06","slug":"usa-tru-colors-brewery","status":"publish","type":"case_studies","link":"https:\/\/foodtech.atsautomation.com\/en\/case_studies\/usa-tru-colors-brewery\/","title":{"rendered":"USA: Tru Colors Brewery"},"content":{"rendered":"\n
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Filling & seaming monoblock for a special beer<\/h2>\n\n\n\n

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filling & seaming monoblock for a special beer<\/h2>\n\n\n\n

Case Study<\/p>\n\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n

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Among the latest projects we have completed for the beer industry, the one we have created for the Tru Colors brewery deserve a special mention.

Tru Colors Brewery is an American brewery based in Wilmington, North Carolina, and has a \u201cmission\u201d that makes it truly unique. To put it in their own words:
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\u201cOUR COMPANY\u2019S MISSION IS TO BREW BEER, RELATIONSHIPS AND SHARED STORIES THAT CHALLENGE PEOPLE\u2019S PERCEPTIONS. OUR VISION IS ACHIEVED BY UNITING RIVAL GANGS, DECREASING GUN VIOLENCE, AND BETTERING OURSELVES AND OUR COMMUNITIES.\u201d<\/p>\n\n<\/div><\/div>\n\n

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Among the latest projects we have completed for the beer industry, the one we have created for the Tru Colors brewery deserve a special mention.

Tru Colors Brewery is an American brewery based in Wilmington, North Carolina, and has a \u201cmission\u201d that makes it truly unique. To put it in their own words:<\/p>\n\n<\/div><\/div><\/div>\n\n

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\u201cOUR COMPANY\u2019S MISSION IS TO BREW BEER, RELATIONSHIPS AND SHARED STORIES THAT CHALLENGE PEOPLE\u2019S PERCEPTIONS. OUR VISION IS ACHIEVED BY UNITING RIVAL GANGS, DECREASING GUN VIOLENCE, AND BETTERING OURSELVES AND OUR COMMUNITIES.\u201d<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n

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Among the latest projects we have completed for the beer industry, the one we have created for the Tru Colors brewery deserves a special mention.

Tru Colors Brewery is an American brewery based in Wilmington, North Carolina, and has a \u201cmission\u201d that makes it truly unique. To put it in their own words:<\/p>\n\n<\/div><\/div><\/div>\n\n

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\u201cOUR COMPANY\u2019S MISSION IS TO BREW BEER, RELATIONSHIPS AND SHARED STORIES THAT CHALLENGE PEOPLE\u2019S PERCEPTIONS. OUR VISION IS ACHIEVED BY UNITING RIVAL GANGS, DECREASING GUN VIOLENCE, AND BETTERING OURSELVES AND OUR COMMUNITIES.\u201d<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n

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TRU COLORS ORIGINS<\/h2>\n\n\n\n

In 2015, after an incident of street violence near his office in Wilmington, George Taylor decided to learn more about the world of gangs, its principles and members.

After two years of dialogue and sharing of ideas, George\u2019s initial desire to understand an unknown world has turned into an ambitious idea: to involve active gang members in a professional project, with the dual purpose of doing business and fighting rivalry and violence. This ambitious plan has given birth to Tru Colors, a brewery capable of producing 55,000 barrels of beer per year or, as they say, over 18 million conversations in a year.<\/p>\n\n\n\n

\u201cWE BELIEVE BRINGING PEOPLE TOGETHER \u201cOVER A COLD BEER\u201d TO HAVE HONEST CONVERSATIONS CAN CHANGE PERCEPTIONS, BRIDGE DIFFERENCES, AND SPARK REAL SOCIAL CHANGE. \u201d<\/p>\n\n<\/div><\/div>\n\n

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TRU COLORS ORIGINS<\/h2>\n\n\n\n

In 2015, after an incident of street violence near his office in Wilmington, George Taylor decided to learn more about the world of gangs, its principles and members.

After two years of dialogue and sharing of ideas, George\u2019s initial desire to understand an unknown world has turned into an ambitious idea: to involve active gang members in a professional project, with the dual purpose of doing business and fighting rivalry and violence. This ambitious plan has given birth to Tru Colors, a brewery capable of producing 55,000 barrels of beer per year or, as they say, over 18 million conversations in a year.<\/p>\n\n\n\n

\u201cWE BELIEVE BRINGING PEOPLE TOGETHER \u201cOVER A COLD BEER\u201d TO HAVE HONEST CONVERSATIONS CAN CHANGE PERCEPTIONS, BRIDGE DIFFERENCES, AND SPARK REAL SOCIAL CHANGE. \u201d<\/p>\n\n<\/div><\/div>\n\n

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TRU COLORS ORIGINS<\/h2>\n\n\n\n

In 2015, after an incident of street violence near his office in Wilmington, George Taylor decided to learn more about the world of gangs, its principles and members.

After two years of dialogue and sharing of ideas, George\u2019s initial desire to understand an unknown world has turned into an ambitious idea: to involve active gang members in a professional project, with the dual purpose of doing business and fighting rivalry and violence. This ambitious plan has given birth to Tru Colors, a brewery capable of producing 55,000 barrels of beer per year or, as they say, over 18 million conversations in a year.<\/p>\n\n\n\n

\u201cWE BELIEVE BRINGING PEOPLE TOGETHER \u201cOVER A COLD BEER\u201d TO HAVE HONEST CONVERSATIONS CAN CHANGE PERCEPTIONS, BRIDGE DIFFERENCES, AND SPARK REAL SOCIAL CHANGE. \u201d<\/p>\n\n<\/div><\/div>\n\n\n

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CFT for tru colors<\/h2>\n\n\n\n

Being part of this project makes us proud, such as the fact that Tru Colors beer will be packaged in cans thanks to one of our best machines designed for medium-sized breweries. The Smartcan is a filling and seaming monoblock, with a speed that goes up to 3,000 cans per hour, easy to install, precise and compact. It turned out to be perfect for the needs of the brewery and is ready to fill the fruit of the work of George and his employees:<\/p>\n\n\n\n

“not just a beer, but something that aims to overcome deep cultural barriers, one pint at a time.”<\/p>\n\n<\/div><\/div>\n\n

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CFT for tru colors<\/h2>\n\n\n\n

Being part of this project makes us proud, such as the fact that Tru Colors beer will be packaged in cans thanks to one of our best machines designed for medium-sized breweries. The Smartcan is a filling and seaming monoblock, with a speed that goes up to 3,000 cans per hour, easy to install, precise and compact. It turned out to be perfect for the needs of the brewery and is ready to fill the fruit of the work of George and his employees:<\/p>\n\n\n\n

“not just a beer, but something that aims to overcome deep cultural barriers, one pint at a time.”<\/p>\n\n<\/div><\/div>\n\n

\n\n

CFT for tru colors<\/h2>\n\n\n\n

Being part of this project makes us proud, such as the fact that Tru Colors beer will be packaged in cans thanks to one of our best machines designed for medium-sized breweries. The Smartcan is a filling and seaming monoblock, with a speed that goes up to 3,000 cans per hour, easy to install, precise and compact. It turned out to be perfect for the needs of the brewery and is ready to fill the fruit of the work of George and his employees:<\/p>\n\n\n\n

“not just a beer, but something that aims to overcome deep cultural barriers, one pint at a time.”<\/p>\n\n<\/div><\/div>\n\n\n

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\u201cBREWED BY ONCE BITTER RIVALS, OUR BEER IS A SYMBOL OF UNDERSTANDING AND UNITY. TRU LIGHT IS THE PREMIUM LIGHT BEER THAT BRINGS PEOPLE TOGETHER.\u201d<\/h2>\n\n<\/div><\/div>\n\n\n
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Case Study<\/h2>\n\n
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Case Study<\/p>\n <\/div>\n\n

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Mexico: Kraft Heinz<\/h3><\/a>\n <\/div>\n\n
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Heinz and CFT: together for ketchup processing CFT and Heinz have worked together since the beginning of CFT\u2019s history, in the 1950s. Our founder Camillo Catelli collaborated assiduously with the Heinz managers of that time, to innovate and expand the American tomato processing industry, in particular for the production of Tomato Ketchup. This cooperation provided<\/p>\n <\/div>\n\n

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Case Study<\/p>\n <\/div>\n\n

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Belgium: The Musketeers<\/h3><\/a>\n <\/div>\n\n
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Two years ago when I first received notice of a project for a new beer production and bottling plant in the north of Belgium, the idea piqued my interest straight away. We like to work on the fruition of new projects, even more so when they are in a place that is traditionally linked to<\/p>\n <\/div>\n\n

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Case Study<\/p>\n <\/div>\n\n

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Argentina: F\u00e9lix<\/h3><\/a>\n <\/div>\n\n
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ORGANIC FRUIT PUR\u00c9E PRODUCTION F\u00e9nix S. A. was founded in 1995 and is entirely dedicated to the production of fruit and vegetable pur\u00e9e. The company is located in General Alvear, Mendoza, Argentina. The founder, Mario Per\u00f3n, in addition to his constant search for quality, also shared his Italian origins with CFT. He had actually arrived<\/p>\n <\/div>\n\n

\n Read More \u2192<\/a>\n <\/div>\n \n <\/div>\n \n <\/div>\n\n \n <\/div>\n\n \n \n <\/div>\n \n <\/div>\n \n <\/div>\n\n \n","protected":false},"featured_media":178,"menu_order":0,"template":"","categories":[],"tags":[],"class_list":["post-523","case_studies","type-case_studies","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nUSA: Tru Colors Brewery - ATS Packaging & Food Technology<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/foodtech.atsautomation.com\/case_studies\/usa-tru-colors-brewery\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"USA: Tru Colors Brewery\" \/>\n<meta property=\"og:description\" content=\"Among the latest projects we have completed for the beer industry, the one we have created for the Tru Colors brewery deserve a special mention. 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